Projects
Our team designed the JEDI Journey Cards to help folks create a brave and safe space to have thoughtful conversations with friends, family, colleagues, and others.
What’s inside the deck?
✅ 40 Prompt Cards with questions about Justice, Equity, Diversity, and Inclusion
✅ Identity Cards that help you explore the range of identities we each hold
✅ Definition Cards that provide a starting point to understand different JEDI concepts
🎁 BONUS: Inspirational quotes from public figures who represent the heart of Justice, Equity, Diversity, and Inclusion.
My role:
- Conceptualized the design of the packaging
- Conceptualized the design and format of the deck
- Designed the "gameplay" of the deck
- Created the product marketing graphics
- Built the product marketing plan
- Conducted product research
- Applied behavior-informed approach to product design and marketing